As a blogger or website owner, it is a necessity to be able to look at your statistics and figures to see how well your website is performing. Although WordPress and Blogger does this, the level of detail is just not sufficient. For this reason, many people choose third-party programs and implement them onto their websites so that they can see more detailed statistics about their website. The number one choice for most people is Google Analytics. Why? Well, this article will highlight four reasons why you should use Google Analytics.
It’s Free
Above how it works, above how detailed the analysis is of your website that is above everything, the cost of the program will always be a big factor in deciding what analytical program to use. The great thing about Google Analytics is that it is completely free to use.
Although there are some programs that will cost, let’s say, $5 a month, this might not seem a huge amount to pay for, potentially, a better program. However, have three of four third party programs running on your website doing different things at $5 a month, and the cost to run your website has just increased to the same as a monthly phone contract. When things are free on the internet, take advantage of them for as long as possible.
Detailed Analysis
You need to remember who makes Google Analytics: Google. For this reason, they offer a wide range of analysis from conversions to traffic sources to location to devices used to AdWords integration to lots lots more.
This is why there is literally no reason to not use Google Analytics first as a source of statistics. You can try it out for free and if you do not like it and prefer a paid version, you can choose so later. But, 99.9% of people will be satisfied with the level of detail Google Analytics goes into.
Easy Set Up
To set up something that gives as much detail as Google Analytics, you would think it would take days to set up. However, you will be surprised that it could all be achieved in around 5-10 minutes. All Google Analytics asks of you is to install some extra coding into the body of your website’s HTML – this is the coding that measures all your statistics. Once it senses the coding is installed onto your website, it will start working straight away.
Do Not Have To Use Blogger To Use Google Analytics
You would think that only those that are hosted by Google and Blogger would have access to such a great program…wrong! Google Analytics is available for anyone to use so long you have a website. This is why it is used by the millions around the world. Anyone can use it at no extra cost and it provides more than necessary amount of detail to satisfy the majority of website owners.
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