“Promptography” is what Berlin-based artist Boris Eldagsen calls his creative process. He inputs highly specific and deliberate text prompts into generative AI programs like DALL-E or Midjourney, and tweaks their outputs repeatedly to create thought-provoking photographs…or at least, what look like photographs. Senior video producer, Becca Farsace flies to Berlin to investigate how exactly Boris process works, how he’s fooled award shows, and what her final thoughts are on this new age of generative AI art. Presented by SAP. #AI #Technology
00:00 Introduction
00:31 Who is Boris Eldagsen
1:05 What is promptography?
3:15 Becca tries prompting at home
4:38 Seeds and pancakes
6:01 photography vs promptography future
7:16 Eldagsen showcase at AI gallery
7:48 Advancing art forward
8:37 What about copyright?
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