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HP Enhances Printing Solutions with Advanced AI Technology

Image Source: Dmitry S. Gordienko / Shutterstock

HP highlighted two primary features of Print AI. The first, known as Flawless Output, is aimed at removing unnecessary components before printing and improving the overall quality of printed materials.

HP exemplified this with the experience of printing a webpage, which can lead to excessive consumption of ink and paper if not properly optimized, often resulting in outputs cluttered with advertisements, navigation menus, and other non-essential items.

According to HP, Flawless Output utilizes AI to tackle these challenges. This feature also assists in the printing of spreadsheets, ensuring that tables and charts do not end up divided across several pages.

How does it work? The interface operates similarly to other AI systems. HP Print AI incorporates options enabling users to interact directly with the AI, along with suggestions provided by the AI itself.

In the context of webpage outputs, the AI offers various choices, allowing users to switch between text only, text with images, or a higher number of images. There are also tools for modifying text size or devising a new layout for the printout. Additional adjustments can be made using text input.

In HP’s illustration, Print AI successfully condensed 47 pages of print material into a single page. However, it remains to be evaluated how effectively this feature works in actual use and user studies.

HP shared comparative screenshots for clarity:

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Beyond enhancing printing capabilities, HP describes Print AI as “simplifying the customer experience.” The AI optimizes workflows and supports users by allowing them to provide input in natural language.

Additionally, the technology enables users to “transform photos into creative projects.” Through dialogue with the AI, users can design “distinct layouts, unique styles, and customized fonts for greeting cards suitable for any occasion.”

Moreover, the AI is designed to automatically resolve common printing errors, such as eliminating unwanted elements and improving image clarity.

It is too early to gauge the effectiveness of the two highlighted features. Print AI is currently available exclusively through a beta program. As of now, information regarding its general release, compatible printers, and pricing remains unclear. It is widely expected that HP will introduce a form of payment for this feature, whether directly or indirectly.

Another pressing concern that has not been addressed is privacy. Is data processing managed on external servers or handled locally on users’ devices?

It will be interesting to see how consumers respond to the AI, especially in regards to third-party ink cartridges and other potential cost increases for customers.

Image Source: Dmitry S. Gordienko / Shutterstock

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